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7 Steps to Get Franchise Financing

Written by Allison Martin

Allison Martin is a personal finance enthusiast and a passionate entrepreneur. With over a decade of experience, Allison has made a name for herself as a syndicated financial writer. Her articles are published in leading publications, like Banks.com, Bankrate, The Wall Street Journal, MSN Money, and Investopedia. When she’s not busy creating content, Allison travels nationwide, sharing her knowledge and expertise in financial literacy and entrepreneurship through interactive workshops and programs. She also works as a Certified Financial Education Instructor (CFEI) dedicated to helping people from all walks of life achieve financial freedom and success.

Updated December 18, 2023​

5 min. read​

Are you thinking about opening a franchise? Whether it’s a business you frequent often or that’s in an intriguing industry with tons of potential for growth, you’ll have to pay a franchise fee and cover other startup-related costs to open the doors to your business. This amount could easily be five figures or more, depending on the company, which means you may need financing if you’re unable to cover the costs out of pocket. Luckily, there are funding solutions available to help get your business up and running.

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What is Franchise Financing?

Franchise financing is a form of business funding that alleviates the pressure of having to dip into your savings to start a franchise. Instead, you can borrow the funds and use them to pay the franchise fee and any other expenses you’ll need to cover to bring your company to life.

Be mindful that you may be required to make a down payment to secure funding – often up to 30 percent of the amount you plan to invest in the company. It depends on the lender and financing arrangement, though.

Steps to Get Franchise Financing

When you’re ready to move forward, follow these steps to simplify the process of securing franchise financing.

1. Do Your Research

Reach out to the franchisor for recommendations on start-up financing. They’ll likely be able to advise you based on their experiences dealing with past franchisees or point you in the direction of lenders that could be a good fit.

2. Determine How Much You Need

Compile a list of expenses you’ll incur when starting the franchise. It’s not uncommon for franchisors to disclose cost estimates in educational documents provided to individuals interested in becoming franchisees with their company. Then, subtract the total amount you come up with from the cash you have on hand and available to invest in the business to come up with the amount you’ll need to borrow.

3. Assess Your Business Qualifications

The eligibility requirements vary by lender, but most will have a credit score, time in business and revenue guidelines. To illustrate, ROK Financial, which is an online platform that matches small business owners with lenders in its extensive network, has the following criteria for individuals seeking franchise financing:

  • Minimum credit score: Good or excellent
  • Time in business: Two or more years
  • Minimum revenue: At least $5,000

You’ll often find that there are also collateral requirements for franchise loans, which means you could lose your valuable assets if you’re unable to make timely payments.

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4. Prepare a Business Plan

Many lenders will request a business plan, which is a formal document that includes key details about the business and its personnel and financial projections. Be sure to disclose how you plan to grow the business and how the funds you borrow will help lead to profitability and expansion.

5. Decide Your Type of Financing

Once you have a business plan handy, the next step is to decide how you’ll fund your franchise. Most small business owners turn to SBA loans, franchisor financing or alternative lenders. More on these options shortly.

6. Compare Lenders

Don’t settle for a financing offer from the first lender you apply with. Instead, obtain quotes from several lenders and compare them to find the most suitable option for your business.

7. Submit Your Application

Complete the loan application in its entirety. Be sure to gather any documentation the lender will need beforehand so you’ll have it readily available when it’s time to apply. You may have the option to apply online and upload the requested documents, but some lenders will require you to visit a physical branch to start the process.

Options for Franchise Financing

Most business owners turn to these funding sources to finance their franchise:

SBA Loans

These loan products are backed by the U.S. Small Business Administration and often come with competitive loan terms that are far better than you’d get with traditional banks and some credit unions. Plus, some lenders offer additional support to help launch your business and operate more efficiently to foster expansion.

There are three types of SBA loans to choose from:

  • SBA 7(a) loans: You can use loan proceeds as short- or long-term working capital or to purchase supplies, furniture or fixtures. Some business owners also use 7(a) loans to refinance existing business debt, but restrictions may apply. SBA 7(a) loans are limited to $5 million.
  • SBA 504 loans: Also capped at $5 million (or $5.5 million for select energy initiatives), SBA 504 loans are ideal for small business owners seeking funding to acquire major fixed assets, including long-term equipment, machinery and new facilities, to expand operations. You can also use the loan proceeds to purchase land or buildings.
  • SBA microloans: The loan products are relatively flexible and cater to small businesses that are having trouble getting approved for funding elsewhere. Still, you can only borrow up to $50,000, which may not be enough capital to start a new franchise. Furthermore, you cannot use the funds to acquire real estate or make payments toward existing business debts.

Ideally, you want to explore 7(a) loans to fund your new franchise since they’re the best fit out of all SBA’s loan offerings.

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Traditional Bank Loan

You can also apply for a commercial loan through most traditional banks or credit unions. You’ll typically need a strong credit score to be eligible for funding. The banker will also want to see a detailed business plan before considering your request.

Franchisor Financing

Select franchisors extend financing to aspiring franchisees. This is done by the parent company or through a lender in their network who has tailored solutions available to the company’s new franchisees.

Alternative Lenders

If an SBA loan, traditional bank loan or franchisor financing isn’t an option, consider an alternative lender to access the capital you need. You can use ROK Financial to identify lenders in its extensive network that may be willing to lend funds to you to start a franchise, and it’s easy to get started. Here’s the online platform works:

  • Step 1: Fill out the online application. It’s easy, only takes 15 seconds of your time and won’t impact your credit score.
  • Step 2: Connect with your dedicated Business Financing Advisor to discuss your unique needs.
  • Step 3: Evaluate financing offers if there’s a match.
  • Step 4: Select the best funding opportunity for your new franchise and finalize the formal application process.
  • Step 5: Receive the funds you need to move forward.

You could get approved for between $10,000 and $5 million in franchise financing and receive the funds in two to seven days. Loan terms span from six months to 10 years, and you may not be subject to early repayment penalties.

Other funding solutions from partners in the ROK Financial lending network that could be a good fit include:

  • Small business loans: These loan products are available to small business owners with at least $5,000 in monthly gross earnings and three months in business. You could get approved for between $10,000 and $5 million with a six to 10-month term, and some borrowers receive loan proceeds the same day.
  • Business lines of credit: You’ll need at least six months in business, a 600 FICO score and $5,000 or more in monthly gross sales to be eligible for a business line of credit. They come in two forms – unsecured (with no collateral requirement) or secured (backed by collateral).
  • SBA Loans: If you have a credit score of at least 675, $60,000 in annual gross sales and three or more months in business, an SBA from one of ROK Financial’s lending partners could be a good fit. You could access between $50,000 and $5 million for your small business and receive funding as soon as 45 days. With regard to repayment periods, you’ll get a loan term between 10 and 25 years.
  • Asset-based loans: Secured by collateral, asset-based loans between $10,000 and $5 million with one to five-year terms are sometimes available the same day following approval. You’ll need $5,000 in monthly gross earnings and three or more months in business to be eligible for a loan, but there are no minimum FICO score requirements.
  • Equipment financing: Purchase the equipment your new franchise needs to operate through equipment financing. Even if you haven’t opened the doors to your business or made any sales, you may qualify if your credit score is at least 580. Loan amounts between $10,000 and $5 million are available with funding times from two to five days. And you can choose a repayment period between one and five years that best suits your company’s financial needs.
  • Start-up funding: If you’re just starting out and don’t have any time in business or monthly sales, a start-up funding solution could be ideal. You’ll need a credit score of 650 or higher to be considered for a loan of up to $5 million with a loan term between one and five years. Like many other loans from ROK Financial’s partners, same-day funding may be available.

Don’t put off your dreams of starting a franchise any longer. Submit an online inquiry today, and a Business Financing Advisor from ROK Financial’s team will reach out to help you find a viable solution and navigate the lending process from application to funding.

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