Business Cards Can Say A Lot About You
This has thankfully been a great week in real estate … a closing, showing houses, getting phone calls. I am delighted to be out and about because there’s always fodder for sharing information with you here at Banks.com … little details about what I stumble across. Like yesterday… I found a business card and it was too irresistible to pass up. I was probably not very kind in taking it, but I couldn’t help myself. The back of her card looks like one of the memory cards that you see at funerals.
Of course, I’ve blocked the agent’s name and face, but it serves as a caution to be careful about what you have on your business card. A couple of years ago, someone posted about what should (and shouldn’t) have on your card. From HELLO, my name is BLOG!, here are eight thoughts on bad business cards, here’s a pet peeve about business cards directly related to real estate:
One man who works in real estate has a little heart on his card that says, “I LOVE REFERRALS!” Well DUH! Who doesn’t? And once again, maybe it’s just me, but seeing that little icon makes me NOT want to give him referrals. Almost like he’s desperate.
My business card pet peeves? When the lettering is designed so poorly that I can’t find the contact information! Also, I don’t like the really really old glamour pictures of agents… or the photos that are so old you don’t even recognize the person on the card anymore. It doesn’t cost THAT much to update the card. In fact my card has a snapshot from outside that I cropped. I get a LOT of comments about it, and only ONE person has said they don’t like it. Love it or hate it, the card is memorable!
And perhaps in the end, I’ll always remember the memorial business card of the agent from northern Tennessee!
