Real Estate Investing

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Ghosts Don’t Sell Houses

haunted-house.jpgSeveral years ago, a colleague who is now retired co-listed a home in Nashville that was haunted.  It was not “supposedly” haunted … it had ghosts, plain and simple.  The home seller was a Civil War buff who had gone to a reenactment with a group of friends.  The reenactment was near an old plantation house and cemetery that were haunted.  There were tales both of laughter from children and images of adults that would appear in windows.  The cemetery was full of ghosts wearing mostly confederate uniforms.

After the reenactment, the group of friends sat on the back of a pick up truck drinking… watching for the ghosts to come out as the skies grew dark.  They waited a couple of hours and decided to call it a night before their wives came looking for them.  But as the brave seller was about to get in his cab, he shouted a challenge to the spirits, “If anyone wants to come home with me, hop in the back of the truck!”   The friends just cackled with laughter and punched him in the arm jovially.  It was a fun night and the memory of it wouldn’t fade quickly.

As it turns out, it didn’t fade at all because within two nights of his return home, mysterious things began happening at his house.  Toys that belonged to his grandchildren would be found on the floor of the playroom in the morning - toys that had been on a shelf the night before.  The seller ran a business out of his house and often times when he was on the phone with a client, he’d hear a child giggling.   Once he heard a toddler crying and he ended his call to see what was going on.  He never did find anyone.

The young spirits weren’t too bad, but an older soul would sit in the rocking chair for two hours every night.  At precisely 8:20 p.m., the rocking motion would begin. At 10:20 p.m. - after the local weather went off - the seller would say, “It’s time to go to bed.” and the chair would stop.

The house went on the market for six months and it was advertised as being haunted.  But no one was interested in buying a house with ghosts.  Why?  According to Curbed Hamptons,

It seems the paranormal don’t sell houses all that well, particularly in a luxury market, so on the surface, the Hamptons is utterly devoid of spirits. A 1991 court ruling in Upstate New York scared many storytellers, when a $650,000 house sale fell through after the seller didn’t reveal the hauntedness of her house. A $32,500 deposit had to be returned after it was proven that the seller had relayed ghost stories to the local newspaper and Reader’s Digest, but not to the freaked out buyer. 

So next time you think about inviting a ghost home with you, be careful.  You might not be able to find a buyer until after the ghostbusters come in to rid your house of unwanted, invisible, cold guests.

Photo by my former colleague of the house that really WAS haunted.

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Clean It and Mean It

I was giving such consideration to writing a post about cleaning your sign that I actually took photos of my sign before, during, and after a good scrubbing.

BEFORE

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DURING

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AFTER

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See?  How gross!!  Anyway, while I was *thinking* about writing this, Texas Realtor Deb Brooks actually wrote the post about what your real estate sign can say about the house that’s listed,

Remember what they say about a persons home? If the yard is trashed it’s probably the same inside.

Well, your sign speaks volumes of the way you conduct your overall business. Keep them fresh…

The perfect progression is of course…FOR SALE, OPTION PENDING, PENDING AND THEN SOLD.

She is absolutely right.  If your home is on the market for sale, just as you’d keep the trash picked up and the lawn mowed, the real estate sign should also be clean.  Your agent should bring the sign already clean before it goes in your yard, but if the home is on the market for awhile, it would be okay to either spray it down yourself or ask your agent to come and clean it.  You want that sign to be a reflection of a home being properly maintained and cared for!

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Business Cards Can Say A Lot About You

This has thankfully been a great week in real estate … a closing, showing houses, getting phone calls.  I am delighted to be out and about because there’s always fodder for sharing information with you here at Banks.com … little details about what I stumble across.  Like yesterday… I found a business card and it was too irresistible to pass up.  I was probably not very kind in taking it, but I couldn’t help myself.  The back of her card looks like one of the memory cards that you see at funerals.

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Of course, I’ve blocked the agent’s name and face, but it serves as a caution to be careful about what you have on your business card.  A couple of years ago, someone posted about what should (and shouldn’t) have on your card.  From HELLO, my name is BLOG!, here are eight thoughts on bad business cards, here’s a pet peeve about business cards directly related to real estate:

One man who works in real estate has a little heart on his card that says, “I LOVE REFERRALS!” Well DUH! Who doesn’t? And once again, maybe it’s just me, but seeing that little icon makes me NOT want to give him referrals. Almost like he’s desperate.

My business card pet peeves?  When the lettering is designed so poorly that I can’t find the contact information!  Also, I don’t like the really really old glamour pictures of agents… or the photos that are so old you don’t even recognize the person on the card anymore.  It doesn’t cost THAT much to update the card.  In fact my card has a snapshot from outside that I cropped.  I get a LOT of comments about it, and only ONE person has said they don’t like it.  Love it or hate it, the card is memorable!

And perhaps in the end, I’ll always remember the memorial business card of the agent from northern Tennessee!

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